Erwin Fiebig is a computer engineer with a graduate degree in business administration. Currently serving at Carozzi as an IT & PMO director, where he addresses the area of information technology and IT office projects. He provides services to renew collaborative work in the organization, by implementing office 365 while decreasing expenses in IT administration and change the IT operation, accomplishing more ability and quality.
Erwin Fiebig here in this article is describing the importance of SEO as a tool for all the ecommerce websites and how it plays an essential role to grow the business of any organization. Search engine optimization is a process which helps the websites to get a higher position in search engine rankings. It is a tool which is really helpful for the businesses to be seen at the top searches. Most people think that behind the success of any website, main asset is site layout and the hosted services. But Search engine optimization is the tool which make a website visible in the online searches. With the help of seo any website can reach at the top searches otherwise it is very difficult to make its presence among millions of websites in such a competitive market.
Here we describe how seo helps the organizations and individuals and how it is helpful to rank the websites at the top of the search engines.
Generate Traffic:
Seo is an essential tool as it is used to rank websites at the top, which helps in generating the traffic on a particular website. In this era of digital marketing every other business is coming online and selling their products and here SEO plays a vital role to attract that traffic. Customers do not search for any website manually rather they insert a particular keyword on Google according to his requirement. Seo focuses on creating informative and relevant keywords. Having keyword, optimized tags and descriptions generate traffic on any website that helps in promoting the business.
Cost Effective Market Strategy:
SEO is considered among the cost effective market strategies as it targets to those users only who are actively looking for the product and services online. So, there is no way of spending money limitlessly. We are targeting the users who can convert into our customers in the future. If we talk about local and small businesses, SEO is not expensive and helps local businesses to promote their product on a higher level.
Mobile- Friendly: Use of mobile phones has increased rapidly and every mobile phone is equipped with the facility of the internet thereby number of people are using the internet on their mobile and this has increased tremendously. In such cases reaching to the audiences becomes easy as SEO is highly adaptable and some of the techniques are applicable to SEO that drives huge traffic from mobile devices to the websites.
Increase Usability: SEO helps in making the websites easier to navigate for search engines and make it user friendly for everyone. SEO comprises of re-working the web page's design and connections to make pages inside the site more simpler to discover and explore. This not just makes it easier for internet users to move your web page and discover pages, additionally making it less demanding for clients to discover data on your site too.
Brand Awareness: Erwin Fiebig, being a businessman knows the role Google ranking plays to make any product or organization popular. We all are well aware of the fact that first three pages of google have its own significance. There is a huge competition among brands to be at the top and at least within these three pages . Companies on first three pages of searches are more trustworthy and SEO helps these websites to be on the top searches of search engine.
Erwin Fiebig has a clear business vision and leadership in the accounts.He possess excellent crisis management capacity, ability to work in teams and a great relationship within the organization and the consumer. His team approach is efficient, creative and well-connected making him and his team a great asset for the organization. He is aware of the importance of SEO and thereby focuses more on search engine optimization as he considers it an essential tool to promote any website and generating traffic.
